Opry Entertainment Group Names Jordan Pettit and Jenn Tressler

Opry Entertainment Group (OEG) is up Jordan Pettit to Vice President of Artist Relations and Jenn Tressler to Director of Artist and Industry Relations.

“Both Jordan and Jenn have been instrumental in building the trusted industry relationships and unique fan experiences that distinguish the Opry Entertainment Group,” he says Patrick MooreOEG managing director. “I am confident that her leadership will help us create even more opportunities to connect artists with fans as we move toward the Opry’s centennial.”

Since joining the company in 2018, Pettit has been instrumental in creating artist initiatives and fan experiences that support OEG’s operational goals. He also served as a bridge to crossover artists and forged early relationships with country stars as the creator of Opry NextStage and other artist-centered programs. In his new role, Pettit will lead the Artist Relations team in developing unique programs and events to further strengthen connections with artists and fans. Prior to OEG, he held various positions on the label side of the industry for twelve years, including Vice President of National Radio Marketing at Warner Music Group. Additionally, Pettit currently sits on the boards of Country Radio Broadcasters (CRB) and veteran charity CreatiVets.

Tressler joined OEG in 2020 as Artist Relations Manager and was promoted to Senior Artist Relations Manager the following year. Since then, she has built partnerships with labels, artists and industry leaders while helping to highlight new talent through initiatives like Opry NextStage. Tressler also represented the company as a member of ACM’s Leadership Music Class of 2024 and LEVel Up Class of 2023. In her new role, she will lead the development of creative artist engagement strategies to support artist engagement, with a focus on the Grand Ole Opry. Tressler previously served as Senior Manager of Industry Relations at Vevo, where she oversaw programming, label and artist relations for the country genre.

As Subscription Manager/Writer, Liza Anderson contributes to many of MusicRow’s features. She produces content, handles general office tasks, assists with daily news operations, and supports all team members. Liza graduated from the University of Alabama in May 2021 with a BA in English and a minor in Communications. Prior to MusicRow, she worked as an administrative assistant at Anderson Benson, where she provided various support to the company’s departments, such as the Entertainment Specialty Practice.

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